We’re thrilled to announce that it’s Premier’s Birthday! We’ve officially been a part of the West Chester community for THREE YEARS, and we couldn’t be more proud.

That’s why from the 11th to the 15th – the ENTIRE WEEK of Premier’s anniversary – we’re going to be hosting events, drawings, and sales that you won’t want to miss!


MONDAY: Starting our Anniversary week off with a Bang!

When you come in on Monday the 11th, make sure you stop at a register to get your RAFFLE TICKET! There is NO PURCHASE REQUIRED to enter. Tickets will be available from the 11th to the 13th, so get yours while you can!

Also Monday, remember it’s SENIOR DAY, so if you’re over 55, between the hours of 11am to 3pm you can get 50% off on range time.

Then, from 5pm7pm, come join in the fun with a FREE BATTLESHIP SHOOT*! Nick Wetta from 96Rock will be hanging out with us, and everyone who participates will get a small gift from us as a token of our appreciation.

*Ammunition not included: Target and other materials available at no charge, but participant must provide their ammunition

TUESDAY: B(e) 105 Prepared

On Tuesday, B105 will be sponsoring a discount for all of you! B(e) Prepared Unarmed Self-Defense Classes (all Levels 1 – 5) will be 10.5% off (in-store or phone registration only – discount will not apply to online registrants.) (No additional discounts apply)

You can still stop at the register for your raffle ticket, when you come in! 

Then, from 3pm – 7pm, we’ll have a B105 drawing for Mike’s Carwash gift books ($80.00 value!). One ticket will be drawn each hour for a booklet, so there will be plenty of opportunities to win!

Remember: Tuesdays we also host our POWER LUNCH, which means you’ll get half off range time from 11am – 3pm!

WEDNESDAY: 96 is Rockin Premier

Wednesday is a big day – we’ll be DRAWING THE WINNERS for the raffle you’ve been given a ticket for! 

Drawings prizes provided by 96 Rock and Premier:

  • 11am 2/Cyclone Hockey Tickets
  • 12pm Drawing for Valentines Basket
  • 1pm 2/UC Basketball Tickets
  • 2pm Matt the Miller Gift Certificate

In addition, we’re going to have AMMO ON SALE, all day Wednesday! You can get $2 off all boxes of 38spl, 357mag, 45lc ammo from Midwest! We’ll also be running a special on GUN RENTALS. All rentals will be $5 off! And if that wasn’t enough, we also have ALL BAGS AND RANGE BAGS (Including Vertx bags and Women’s Concealment Purses) 15% off!


You can also stop by for POWER LUNCH, 11am – 3pm 50% off range time, AND free hot dogs in café from 11am – 2pm! 

THURSDAY: We LOVE our Members!

What could be better than adding a HOLIDAY into our plans this week? For Valentines (and our continued birthday celebrations) we’ll have the following going on…

At 11 am, we’ll draw another of those raffle tickets – the winner will receive a Belterra Getaway (graciously provided by 96 Rock)!

From 11 – 2:30pm, Members can come hang out in the VIP Lounge for heart-shaped nugget trays from Chick-Fil-A along with other refreshments, just to show you how much we care! Remember, this particular festivity is Members-Only. 

 Then, from 6:00 – 9:00 pm, couples will get a free Valentine Heart Target, and ½ off their range time! Premier makes the perfect date night, that won’t soon be forgotten. Spend time having fun together, and get some lead therapy! It’s a win-win. 

FRIDAY: Leap into your weekend with Rachel Eliot and WEBN!

It’s been a fabulous week here at Premier, and we’re so thrilled you were able to celebrate with us. We’re capping off the week by heading into a spectacular weekend sale, and spending some time with Rachel Eliot and WEBN!

First of all, we’ll be starting the weekend EARLY, with a SALE! Friday through Sunday, ALL IN STOCK pistols will be on sale, priced individually. Plus, every purchase of a firearm will receive one FREE hour of range time!

From 5pm – 9pm, take advantage of Premier’s Date Night – all couples will get 1/2 off their range time!

Then, from 7pm – 8:30pm, we’ll be hosting another FREE Fun Shoot, this time with Rachel Elliot.* You don’t want to miss it!

*Ammunition not included: Target and other materials available at no charge, but participant must provide their ammunition